Southern Steer Butcher provides premium meats and meal prep services, offering high-quality cuts, marinades, and ready-to-cook meals for home chefs and BBQ enthusiasts.
KEY FRANCHISE STATS
Franchisees
?
6
+
200%
200%
Franchise fee
?
$59,500
Investment
?
$429,000 - $723,000
Revenue (AUV)
?
Undisclosed
$1,591,000
+
9.0%
9.0%
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Southern Steer Butcher brings a contemporary twist to the classic neighborhood butcher shop. With a commitment to premium, ethically sourced meats, they also offer expertly marinated selections, handcrafted sides, unique grocery items, and a curated lineup of craft beers and wines.
Launched in Clearwater, Florida, in 2013 by founder Greg Snyder, the brand took its first steps into franchising in 2020.
What sets Southern Steer Butcher apart is its deep-rooted dedication to community involvement and highly personalized service. By creating a welcoming, trustworthy environment that feels like a true local staple, the brand has cultivated strong customer loyalty and continues to expand its footprint in the specialty food space.
Initial investment
The initial investment required for a Southern Steer Butcher franchise is $429,000 - $723,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial Franchise Fee
$59,500 – $59,500
Travel and Living Expenses for Initial Training for Two Weeks
$4,000 – $7,000
On-Site Assistance Fee
$10,000 – $10,000
Architectural, Mechanical and Electrical Design
$12,000 – $18,000
Lease Deposit
$5,000 – $8,000
Utility Deposits
$0 – $1,000
Leasehold Improvements/Construction
$132,000 – $275,000
Rent for Three Months
$10,500 – $25,500
Inventory and Supplies For Three Months
$20,000 – $50,000
Furnishings, Fixtures, and Equipment
$120,000 – $185,000
Exterior and Interior Signage
$8,000 – $13,000
POS System Fee – Three Months
$2,400 – $2,400
Permits and Licenses
$500 – $2,000
Technology Fees For Three Months
$1,521 – $1,521
Direct Ad TV
$180 – $180
Legal, Accounting Fees
$1,500 – $2,500
Recipe/Safety Fee
$105 – $105
Insurance for Three Months
$1,500 – $2,000
Grand Opening Advertising
$15,000 – $20,000
Additional Funds – Three Months
$25,000 – $40,000
Total
$428,706 – $722,706
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Type of Expenditure
Amount
Initial Franchise Fee
$59,500 – $59,500
Travel and Living Expenses for Initial Training for Two Weeks
$4,000 – $7,000
On-Site Assistance Fee
$10,000 – $10,000
Architectural, Mechanical and Electrical Design
$12,000 – $18,000
Lease Deposit
$5,000 – $8,000
Utility Deposits
$0 – $1,000
Leasehold Improvements/Construction
$132,000 – $275,000
Rent for Three Months
$10,500 – $25,500
Inventory and Supplies For Three Months
$20,000 – $50,000
Furnishings, Fixtures, and Equipment
$120,000 – $185,000
Exterior and Interior Signage
$8,000 – $13,000
POS System Fee – Three Months
$2,400 – $2,400
Permits and Licenses
$500 – $2,000
Technology Fees For Three Months
$1,521 – $1,521
Direct Ad TV
$180 – $180
Legal, Accounting Fees
$1,500 – $2,500
Recipe/Safety Fee
$105 – $105
Insurance for Three Months
$1,500 – $2,000
Grand Opening Advertising
$15,000 – $20,000
Additional Funds – Three Months
$25,000 – $40,000
Total
$428,706 – $722,706
Franchise Disclosure Document
Below is Southern Steer Butcher's 2025 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Southern Steer Butcher had 7 total units in 2025, of which 6 were franchised-owned and 1 company-owned.
Southern Steer provides several structured training programs to ensure franchisees operate according to its standards. These programs include:
Initial Training Program Conducted before the franchise’s opening, this mandatory program educates the Franchisee, Operating Principal, and Designated Manager on the Southern Steer system and business operations. It is typically held over two weeks and includes both in-person and home-study components.
Additional Training If a Southern Steer location does not meet required performance standards, the Franchisor may mandate additional training. This program is also available upon request by the Franchisee, but all associated fees and travel expenses must be covered by the Franchisee.
Certified Training Program Franchisees may implement their own employee training programs, but they must be certified by the Franchisor to ensure compliance with brand standards. Re-certification is also required periodically.
Territory Protection
Southern Steer grants franchisees a “Protected Area” where the Franchisor generally agrees not to license or operate another Southern Steer business. However, this protection is nonexclusive and depends on the franchisee remaining in compliance with the agreement.
Despite the Protected Area, the Franchisor reserves the right to operate in Non-Traditional Locations and to sell products under the brand through other channels. Franchisees may also face competition from other franchisees or company-owned outlets within or near their territory.
Frequently Asked Questions
What is the royalty fee?
The royalty fee for a Southern Steer Butcher franchise is 4% - 6%. In addition, you would have to pay the advertising (or national brand fund) fee of 2.00%.
What is the total investment?
The initial investment required for a Southern Steer Butcher franchise is $429,000 - $723,000. That is the total cost you would need to finance if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
What is the initial franchise fee?
The initial franchise fee for a Southern Steer Butcher franchise is $59,500. This is typically paid upfront as part of the total initial investment, after signature of the Franchise Agreeement.