Hot Dog on a Stick® has built a lasting reputation in the fast-food world with its unique stick-based menu items and its famous hand-stomped lemonade. The brand’s journey began in 1946 when founder Dave Barham opened a stand on the legendary Muscle Beach in Santa Monica, California, originally offering ice cream cones and refreshing lemonade.
Barham soon introduced a new item that would define the brand—a hot dog coated in his mother’s cornbread batter recipe. This innovation prompted a rebranding to Hot Dog on a Stick, focusing on this now-iconic creation. From its beachside beginnings, Hot Dog on a Stick grew steadily, finding homes in malls and shopping centers throughout the United States.
Today, the brand remains instantly recognizable, thanks to its cheerful striped uniforms—fondly described as “Red, White and Blue with a Splash of Lemonade”—a symbol of its enduring focus on friendly service.
In 2014, the franchise joined Global Franchise Group, and later became part of FAT Brands in 2021, expanding its reach while preserving its nostalgic charm.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Hot Dog on a Stick offers 3 types of franchises:
We are summarizing below the main costs associated with opening a Traditional HOT DOG ON A STICK Restaurant. For more information on costs required to start a Hot Dog on a Stick franchise, refer to the Franchise Disclosure Document (Item 7).
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Below are some of
Hot Dog On A Stick
key competitors in the
Other Food
sector.
18
$25,000
$278,000
$439,000
n.a.
$416,000
$xxx,xxx
78.4%
n.a.
n.a.
n.a.
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A comprehensive and transparent look at franchising finances. The inclusion of profit margins and disclosure documents offers insights you can’t find elsewhere. Essential for anyone considering a franchise investment.
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Hot Dog on a Stick offers franchisees a comprehensive training program designed to prepare them for operating their restaurant successfully. The franchisor covers multiple stages and formats of training. Here’s how the training is structured:
Hot Dog on a Stick does not guarantee exclusive territory protection for its franchisees. According to the franchise agreement, franchisees are granted the right to operate at a specific site approved by the franchisor, but this does not extend to exclusivity beyond that location.
Franchisees may face competition from other franchisees, corporate-owned outlets, or different distribution channels that the franchisor operates or controls. In some cases, multi-unit franchisees may receive territorial rights defined in their specific development agreements, which outline development areas and schedules.
However, unless those agreements explicitly provide “Protected Rights,” the default arrangement is “Non-exclusive,” meaning the franchisor retains the right to license or operate additional locations within the same area.
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