Presotea is a premium bubble tea franchise that originated in Taiwan in 2006. Founded by Chen Mei Yen and her husband, a fifth-generation tea factory owner, the brand transformed traditional tea preparation by introducing espresso-style machines that brew tea under pressure.
This method ensures every cup is freshly brewed to order, enhancing the tea’s aroma and flavor. Headquartered in New Taipei City, Taiwan, Presotea began franchising internationally in 2012, with its first overseas location opening in Australia.
The franchise entered the U.S. market in 2019 through a master franchising model.
Presotea offers a diverse menu that includes milk teas, fruit teas, smoothies, and cheese-topped drinks, all made from premium ingredients. Its unique brewing technology gives it a competitive edge by delivering a fresher, more flavorful beverage compared to traditional bubble tea chains.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Presotea provides a thorough and mandatory training program for franchisees to ensure successful operation of the business. The training includes both initial and optional follow-up components.
Presotea provides its franchisees with a protected territory, although it does not grant an exclusive territory. The franchisor agrees not to establish another franchised or company-owned Presotea shop within the defined area as long as the franchisee remains in compliance with the agreement.
This territory is generally described as a one-mile radius around the franchise location. However, the franchisor clearly states that franchisees may still face competition from other franchisees or outlets the franchisor owns or controls, including other channels of distribution.
While the franchisee can operate only within their designated territory, Presotea retains the right to engage in broader market activities that may indirectly impact the territory. The agreement ensures limited local protection but allows operational flexibility for the brand overall.
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Below are some of
Presotea
key competitors in the
Coffee & Tea
sector.
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$50,000
$213,000
$499,000
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Tom n Toms Coffee is a café franchise offering espresso drinks, pretzels, breads, and light bites, serving students and urban professionals, and known for spacious cafés, extended hours, and a Korean coffeehouse heritage.
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Feng Cha is a tea café franchise offering handcrafted milk teas, fruit teas, and desserts, serving tea lovers and social café guests, and known for creative toppings, seasonal menus, and modern, photogenic store designs.
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illy is a premium café franchise offering espresso beverages, coffee, pastries, and packaged products, serving coffee connoisseurs and travelers, and known for Italian espresso heritage, design-driven cafés, and consistently high-quality blends.
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Ding Tea is a bubble tea franchise offering milk teas, fruit teas, and specialty drinks, serving boba enthusiasts and casual café guests, and known for customizable sweetness, premium teas, and an international brand footprint.
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Qahwah House is a specialty coffee shop franchise offering authentic Yemeni coffee, baked goods, and café experiences, serving coffee enthusiasts and communities, and known for premium sourcing, cultural heritage, and welcoming hospitality.
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Kahala Coffee Traders is a coffee shop franchise serving premium coffee, espresso drinks, teas, and baked goods, backed by franchisor support, extensive training, and efficient operational systems.
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