Website Closers is a business brokerage franchise focusing on the buying and selling of online businesses, including e-commerce sites and digital companies.
KEY FRANCHISE STATS
Franchisees
?
27
+
350%
350%
Franchise fee
?
$50,000
Investment
?
$68,000 - $113,000
Revenue (AUV)
?
Undisclosed
$96,000
+
n.a.
n.a.
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Website Closers was founded in 2010 by Jason Guerrettaz and has become a leading name in the business brokerage industry, focusing exclusively on digital assets. Headquartered in Tampa, Florida, the company specializes in brokering sales of eCommerce businesses, SaaS companies, Amazon FBA stores, and other technology-driven enterprises.
Seeing the rapid growth of the online business sector, Website Closers launched its franchising program in 2020, giving entrepreneurs the chance to be part of a booming market with strong demand for expert digital brokerage services.
What sets Website Closers apart is its sophisticated lead generation and support infrastructure. The corporate team handles nationwide digital marketing and lead acquisition, allowing franchisees to focus their time and energy on negotiating and closing deals.
Initial investment
The initial investment required for a Website Closers franchise is
$68,000 - $113,000.
That is the total cost you would need to finance if you were to start this franchise.
These costs are provided by the franchisor in the Franchise Disclosure Document.
Type of Expenditure
Amount
Initial franchise fee
$50,000 - $50,000
Rent
$0 - $5,000
Utilities
$0 - $500
Leasehold Improvements
$0 - $5,000
Furniture, Fixtures, and Equipment
$0 - $5,000
Computer Systems
$1,000 - $3,000
Insurance
$100 - $300
Office Expenses
$500 - $1,000
Licenses and Permits
$100 - $300
Professional Fees (lawyer, accountant, etc.)
$1,000 - $2,500
Additional funds (for first 3 months)
$15,000 - $40,000
Total
$67,700 - $112,600
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Type of Expenditure
Amount
Initial franchise fee
$50,000 - $50,000
Rent
$0 - $5,000
Utilities
$0 - $500
Leasehold Improvements
$0 - $5,000
Furniture, Fixtures, and Equipment
$0 - $5,000
Computer Systems
$1,000 - $3,000
Insurance
$100 - $300
Office Expenses
$500 - $1,000
Licenses and Permits
$100 - $300
Professional Fees (lawyer, accountant, etc.)
$1,000 - $2,500
Additional funds (for first 3 months)
$15,000 - $40,000
Total
$67,700 - $112,600
Franchise Disclosure Document
Below is Website Closers's 2023 Franchise Disclosure Document. Upgrade to Pro or purchase the FDD to view and download the document.
Number of units
Website Closers had 28 total units in 2023, of which 27 were franchised-owned and 1 company-owned.
Website Closers provides structured training to its franchisees to ensure they are prepared to operate their business effectively. The franchisor offers the following key programs:
Initial Training Program: This covers essential aspects of running a Website Closers franchise, including the use of required CRM systems, business processes, and sales techniques. The training is designed to familiarize franchisees with both operational and technical aspects of the business.
Ongoing Support and Training: Franchisees receive access to continuing advisory services via telephone and written communication. Additionally, the franchisor provides updates to manuals and materials as the business model evolves, ensuring franchisees stay current with best practices and system updates.
Territory Protection
Website Closers does not explicitly offer strong territory protection to its franchisees. While franchisees are permitted to operate within a designated area, the franchisor retains the right to define or alter cooperative advertising regions and media markets as needed.
There is also mention of the possibility of local or regional advertising cooperatives, but no strict guarantee of exclusive operational territories. The franchise agreement allows Website Closers to manage social media accounts and digital marketing, which may extend beyond individual franchisee territories.
Franchisees must also seek approval for any advertising or marketing materials they develop, ensuring alignment with brand standards. This structure indicates that while franchisees have certain operational zones, complete territorial exclusivity is not firmly established within the agreement.
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