

Chicken Guy! is a dynamic fast-casual franchise known for its fresh, all-natural chicken tenders, loaded sandwiches, and crisp salads, all served with an impressive lineup of more than 20 unique signature sauces.
Launched in 2018 through a partnership between Food Network star Guy Fieri and veteran restaurateur Robert Earl, the brand made its debut in Disney Springs at Walt Disney World in Orlando, Florida.
Headquartered in Orlando, Chicken Guy! started franchising in 2019 and has since gained national momentum. By 2024, the franchise had expanded into major U.S. markets such as New York City, Los Angeles, and Miami.
Here's what you would need to invest if you were to start this franchise. These costs are provided by the franchisor in the Franchise Disclosure Document.
Chicken Guy! offers 2 types of franchises:
We are summarizing below the main costs associated with opening a Chicken Guy! Restaurant franchise.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Chicken Guy! offers 2 types of franchises:
We are summarizing below the main costs associated with opening a Chicken Guy! Restaurant franchise.
For more information on the various types of franchises and its costs, refer to the Franchise Disclosure Document (Item 7).
Chicken Guy! provides franchisees with a comprehensive training structure to ensure smooth and consistent restaurant operations. The programs cover both managerial and team-level training, including on-site support and ongoing education.
Chicken Guy! provides franchisees with a “Protected Area” during the term of their Franchise Agreement. Within this area, Chicken Guy! agrees not to operate or license others to operate another Chicken Guy! restaurant, provided the franchisee remains in compliance.
The size and boundaries of the Protected Area are determined based on factors like demographics, location, and competitive environment. However, this territory protection is limited.
Chicken Guy! and its affiliates retain the right to operate or license restaurants at nontraditional locations within the Protected Area, such as airports, colleges, or stadiums. They may also distribute products under the Chicken Guy! brand through other channels, including retail, foodservice, and e-commerce, without restriction.
Below are some of
Chicken Guy!
key competitors in the
Chicken
sector.

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$30,000
$875,000
$2,690,000
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$xxx,xxx
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Nashville Hot Chicken is a fast-casual fried chicken franchise offering spicy chicken sandwiches, tenders, and fries, serving guests seeking bold Southern flavors, and known for proprietary sauces, flexible restaurant, food-truck, and ghost-kitchen models, and streamlined operations designed for rapid expansion.
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Champs Chicken is a hot food franchise offering fried chicken, tenders, sides, and sauces, serving convenience stores and quick-serve customers, and known for turnkey programs, branded merchandising, and consistent, craveable comfort food.
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