Amazing Lash Studio, established in 2010 and commencing its franchising operations in 2013, has made a notable impact on the beauty industry, particularly in the semi-permanent eyelash extensions sector. Headquartered in Denver, Colorado, the brand is part of the WellBiz family of brands.

The franchise's primary goal is to offer luxurious eyelash extension services in a modern studio setting.

This strategy has not only made these services more accessible and affordable but also cemented Amazing Lash Studio's position as a leader in this specialized market. Their commitment to innovation and robust support has been instrumental in their expansion and influence within the beauty industry.

Training 

Amazing Lash Studio provides a comprehensive training program to its franchisees, ensuring they are well-prepared to operate their studios effectively.

Franchisee and Manager Training

Franchisees, their Operating Partners, or Designated Managers must attend the franchisor's Training Program. This program can be conducted at a certified Franchisee Training Studio, the Colorado Support Center, another designated location, or virtually. The training fee is currently set at $500 per attendee, plus additional costs. 

Extra employees can participate if there is available space, with the same training fee applying to each additional participant.If a franchisee does not satisfactorily complete the Training Program, they must undergo remedial training, for which the current training fee will be charged.

Manager Training Program

Additionally, the franchisor offers a Manager Training Program for Operating Partners or Designated Managers. This program costs $500 per day per attendee, plus additional expenses. While attendance and completion of this program are not currently mandatory, they may be required in the future.

Territory Protection

Amazing Lash Studio offers territory protection to its franchisees, ensuring a defined area of operation and limiting direct competition. Franchisees are granted a "Protected Area," typically encompassing a 1.5-mile radius from their studio. Within this zone, the franchisor agrees not to establish or authorize new studios, providing a measure of exclusivity. 

However, beyond this Protected Area, the franchise is non-exclusive, allowing the franchisor to open other businesses or studios.

Despite the territorial protection, the franchisor retains the rights to specific Captive Market Locations, such as airports or universities, even within the Protected Area. This means that new studios or businesses may be established in these unique locations.